You know something that too many people in your jurisdiction just don’t realize – unprotected home fires burn hotter than ever today and become deadly in just two minutes or less. That risk isn’t only to civilians; responding firefighters face dangers ranging from apparatus transport to suppression to fire ground toxic exposures. In short, home fires present a costly, dangerous challenge in every community. You can help communicate about these dangers and their remedy by joining in for Home Fire Sprinkler Week, May 15-21, 2022.
The Week is co-hosted by the NFPA Fire Sprinkler Initiative project and the Home Fire Sprinkler Coalition (HFSC). You’ll be teaming up with our organizations as well as fire departments, other safety advocates and sprinkler industry representatives from across North America. Together, we will roll out new online digital tools and messaging to ensure the life safety benefits of installed home fire sprinklers receive the kind of public awareness they deserve.
Our organizations established this week because more than three-quarters of all civilian fire deaths occur in home fires. The vast majority of these fatal fires are preventable and their causes are largely the same as they have been for many years. That stubborn and needless challenge is being faced by the fire service in virtually every community. The free content being shared during Home Fire Sprinkler Week will help departments of any size and type achieve their community risk reduction goals through local education and outreach.
Participation in this Week is more important than ever. Consumers as well as local officials and others still fall victim to the myth that new homes don’t burn. But buying in to that fallacy is jeopardizing opportunities for greater public safety. In most regions, new-home construction is brisk, with an estimated one million new-home completions anticipated this year. Without improved public awareness, outreach to local decision-makers and increased public education, only a fraction of them will be protected with the technology proven to prevent injuries and save lives.
Please mark your calendar, and plan to join us this May to help fill the digital world with fire safety facts over five days. I think you’ll be pleased with the array of powerful educational tools on the dedicated Home Fire Sprinkler Week Website. Every day features a different theme along with corresponding digital content and messaging. You choose which to use, or use them all!
I’ll be telling you more about these important topics each day of Home Fire Sprinkler Week. But here’s a sneak preview of what you can expect: HFSC’s exciting new virtual reality video resources, other videos, animations and graphic art, and messaging that corresponds to daily themes. All the online content is free to you and ready to go at a click. They’ve been designed for easy sharing so you can make your support of home fire sprinklers viral through your social media, email, and website.
If you’re planning public outreach, the free materials on the Website will also help you promote, organize, and reinforce your event education. Whether virtual or in-person, you can customize the digital tools for your stakeholders, homebuilders, consumers, and others, and potentially reach new audiences important to your CRR work. I look forward to having you on the team!